Define wasted5/5/2023 Some solutions and directions to further progress research, policy, and practice in this area are offered, and include the need for more direct and personalised communication regarding waste minimisation, along with the provision of kerbside food waste collections. Also, while the majority of participants were at least “somewhat concerned” about their households’ environmental impact, over three quarters of participant households put food waste into their rubbish bin. The results indicated that, in keeping with other research in this area, food waste increases according to the number of individuals in a household, and in particular the number of younger people. The survey data have allowed an enriched understanding of both individual and structural level challenges as well as incentives towards improving environmental practices in relation to household food waste minimisation. This article focuses on respondents’ food practices from purchase, to plate, to disposal and the environmental implications of these practices. The survey, undertaken in Palmerston North, New Zealand, captured a wide socio-demographic. Over the summer of 2012–2013, a survey of 147 participants was conducted on a range of views and practices related to environmental challenges and understandings. This research also suggests opportunities to shift retail and restaurant practice, and identifies critical research gaps.įood and food-related waste is a high priority in terms of waste minimisation in New Zealand. The findings suggest approaches including recognizing that many consumers perceive themselves as being already-knowledgeable and engaged, framing messages to focus on budgets, and modifying existing messages about food freshness and aesthetics. consumers' perceptions related to wasted food, and comparisons to existing literature. This is the first nationally representative consumer survey focused on wasted food in the U.S. Respondents recommended ways retailers and restaurants could help reduce waste. In some cases there were modest differences based on age, parental status, and income, but no differences were found by race, education, rural/urban residence or other demographic factors. The most common reasons given for discarding food were concern about foodborne illness and a desire to eat only the freshest food. The leading motivations for waste reduction were saving money and setting an example for children, with environmental concerns ranked last. Three-quarters of respondents said they discard less food than the average American. The survey found widespread (self-reported) awareness of wasted food as an issue, efforts to reduce it, and knowledge about how to do so, plus moderately frequent performance of waste-reducing behaviors. The survey was administered online to members of a nationally representative panel (N=1010), and post-survey weights were applied. consumer awareness, attitudes and behaviors related to wasted food. To inform these efforts and provide baseline data to track change, we performed a survey of U.S. Globally, interventions to address wasted food have proliferated, but efforts are in their infancy in the U.S. wastes 31 to 40% of its post-harvest food supply, with a substantial portion of this waste occurring at the consumer level.
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